upRive - public roadmap

Summary (show)

upRive is a Facebook marketing software that uses a unique method to create ads more efficiently, which drastically improves your Facebook marketing results.

In progress

Optimization Rules

Rule Templates

Rule templates for quick creations

Optimization Rules

Auto Rule Naming Option

Simple auto rule naming similar to campaign naming.

Data Analysis

Daily/Weekly Email Analysis Reports

Up next

Ad Design

Convert Reusable Ad to Publishable Page Post

Converts an existing ad with social proof to become a fully visible page post. Maintaining social proof and making it visible in Facebook Page Feed.

Optimization Rules

Running Time Actions

Pause/Resume ads based on current time and date.

Optimization Rules

Additional Operators in Rule Configuration

Equals, Equal or Greater Than, Equal or Less Than, Not Equal to.

Ad Design

Show File Name in Video Gallery

Audience Research

Noverlap Tester

Allow user to test noverlap option during audience research.

*Some audiences have strict rules with Facebook and may not be allowed. This should resolve the issue beforehand"

Data Analysis

Refine Impact Data

adjust impact data for low spend campaigns.

Optimization Rules

Budget Scaling Option Based on Rule Params

Additional rule action of budget increase/decrease based on data.

Campaign Publishing

Custom Audience Noverlap

Implement noverlap option on Custom Audiences.

Ad Design

Duplicate Existing Ad

Option to duplicate existing ad

Audience Research

Exact Address in Location Search

Audience Research

Longitude/Latitude in Location Search

Future

Optimization Rules

Rule History Data

See rule activity since inception and how it affected campaigns so far.

Campaign Publishing

Allow Custom Dynamic UTM Parameters

Add new field to allow user to edit UTM parameters dynamically

Ad Design

Dynamic Multi-Asset Reusable Ads

Connects product catalog to a reusable ad and allows for dynamic headlines, images and CTA, while maintining social proof.

Audience Research

Refine Behavior Dropdown Options

Proper segmentation of behaviors.

Optimization Rules

Duplicate Option for Existing Rules

Duplicate and edit option for existing rules.

Optimization Rules

Editing Existing Rules

Campaign Publishing

Daypart by User or Ad Account Timezones

Allows user to choose wether timezone should apply based on ad viewer or ad account.

Ad Design

Editing an Existing Reusable Ad

Allow user to edit an existing Reusable Ad.

Data Analysis

Quick Budget Scaling Option in Analysis Report

1 button scaling option for campaigns inside analysis.

Complete!

Campaign Publishing

Instagram Page Option (Experimental)

Allow user to change/add instagram pages and append them to ads.

Ad Design

Support Top Level Domains

Domains such as .marketing, .agency, .dev .....etc

Data Analysis

Whitelabel Analysis PDF Download

Ad Design

Custom Video Thumbnails

Allow user to add a custom thumbnail to video ad.

Last updated 9 hours ago